Manager, Data Analytics - Mobile and/or Digital analytics experience: MBA is a + TouchTunes Interactive Networks - Greater New York City Area

The Data Analyst is a key support role for TT’s new Attract Media business. The Data Analyst will develop reports and analytics for both internal reporting and external reports for clients.

Responsibilities:

• Development of reports, KPIs and analytics for both internal management and external reports for clients.  This is a key role in supporting TT’s Attract Media business, which includes proximity, mobile and TV digital out-of-home programing, entertainment, messaging and advertising. 

• Create and develop leading edge reports and analyses which will document and segment end user behavior and preferences. This information will be used internally to improve our products and service offerings and also develop finished client reports for TT’s advertising and beacon rental clients. Our clients’ can use these reports to analyze the effectiveness of their media campaigns.

• As the Attract Media business continues to develop and grow, the Data Analyst will be responsible for other data mining analyses and ad hoc reports.

Desired Skills and Experience

Qualifications

• Bachelor’s Degree in statistics, mathematics, finance or related field.
• Must have experience with digital and mobile analytics platforms / software (from Google and Quantcast to Oracle).
• Must be experience in designing and preparing executive level and consumer facing reports and presentations.
• Experienced in consumer and demographics profiling methodologies.
• Experienced in location based geographic analysis tools and techniques for demographic and behavioral reporting.

Skills

• Strong skills in BI (Business Intelligence), Analytics, SQL, Pivot Tables and advanced excel usage – ability to define and perform complex data analytics.
• Must be a self-starting individual and multi-tasker
• Strong interpersonal and communication skills
• Capability to meet tight deadlines
• Ability to render complex information simply and to expose information not obviously visible or implied in the data. Ability to translate complex numerical insights into compelling data visualizations.
• Curious by nature and eager to learn
• Strong interest in new technology
• Minimum 3 years’ experience in digital media, online, mobile or video.
• MBA an asset
• Naturally curious about interesting trends in consumer behavior and tracking

 

TouchTunes is an Equal Employment Opportunity / Affirmative Action employer. TouchTunes provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.